Craze Lemonade
The brief for this project was to design and conceptualize the packaging for a beverage of choice. Craze is a lemonade brand whose goal is to create the perfect balance between healthy and delicious; it's a healthy, zero sugar lemonade that still has a sweet, bold taste. This is a redesign of a project completed a few years ago, but recently decided to come back to it after gaining more knowledge and experience!
Old Design
(Selected in Anne Foxworthy Gallery for Allan Hancock's 2022 Student Art Show)
Redesign
Fruit Illustrations
Sketches